A new farm bill is resurrecting the idea of a tax on sales of all real Christmas trees at a rate of fifteen cents per tree. The last time this proposal was brought forward some media outlets declared the proposal as another battle in the War on Christmas. In reality, the bill and the per-tree tax is intended to help the real tree industry and has the endorsement of many American Christmas tree growers.
“I still find the whole thing hard to believe,” said Betty Malone, an Oregon tree farmer who’s a former president of Christmas Tree Promotion Now.
The promotion program would raise about $2 million annually for advertising, similar to the much larger industry-funded programs for beef and milk (think “Milk does a body good” and “Beef: It’s what’s for dinner”), among others. After three years, the Christmas tree industry would conduct a referendum on whether to continue the fee of 15 cents per tree.
“As demographics and buying habits have changed, we have watched the market for real trees shrink drastically, requiring us to spend much more time and money on promotion,” Don Cameron, a past president of the California Christmas Tree Association, said previously.
The industry can use a boost. Inflationary concerns, a poor economy and growing competition from fake trees made in China have caused many consumers to question the affordability of real Christmas trees.
Former vice presidential candidate Sarah Palin is publishing another book, this one about Christmas.
Balsam Hill of Redwood City, CA, is recalling about 700 pre-lit artificial Christmas trees.